Denuo - denuology.com

I saw this in my neighborhood on my way to the train this morning. The area didn’t look like a construction zone and very well may have been someone reserving a parking spot with caution tape they bought at a party store (google/bing search was inconclusive).

All I know is either:
1) Someone at Lego is a genius because I immediately wanted to go buy some Legos.
2) Someone I live near is a genius because I certainly wasn’t going to park there.

Our favorite new show featured on page one has a twist – it’s filmed in Ikea…. secretly. Hilarity ensues.

In this issue we discuss an amazing, and fairly secret, twist in review bombing. We also supply commentary on a helpful video for parents that provides a 101 on online stalking of college-aged students.

In Reflecteur we often bring attention to sites or efforts that are redefining the mash-up in amazingly creative ways. This issue brings attention to two great examples: the Bb 2.0 YouTube re-mixer and 8-bit trip. Both required amazing levels of skill to organize and create for little benefit other than success.

Recently, Jim Cuene, one of our General Mills clients asked me over dinner what the “campaign of the future” looked like. The point was just interesting discussion (I should clarify that I make terrible small talk generally limited to reality TV and more recently, a review of my newly acquired Kindle), but it got me thinking. The below is what immediately sprung to mind while talking to Jim, but given the discussion that stemmed from it, I thought I’d share those thoughts on Denuology. And no, I didn’t just say “there’s no such thing.”