Denuo - denuology.com

Apple is boasting 500,000 apps, which should really make you wonder — who’s buying all these apps and how helpful are they really?  Of course, there are a bunch of great ones that make our lives all the more effortless and fun.  My favorite is Flipboard, which clips together all of your social media updates plus relevant news and trends into an automatically personalized magazine for you to flip through.  It’s great!  But, there must be a fine line between handy and inane, or maybe that line isn’t so fine:

Food blogs, amirite?  Those magical web portals that lure you in with their tempting photos and delicious titles, and then trap you amongst their pages for hours on end.  Don’t pretend you don’t love them. If you can honestly say you don’t, you must only be looking at the worst ones, like Oat Bran Daily and Fun With Kale! (Turns out, 365 Days of Kale does exist, if you’re into that sort of thing.)  The problem here is that it is impossible to remain hung up on one bad blog when there are so many good ones begging too be looked at.  Far too many, actually.

The typical wasted hours spent food blog-hopping go a little something like this:

It’s summer, the time of the year when we book our trips, tweet our vacation plans, and set up our auto-replies. In two weeks, I will be traveling to Russia, starting in St. Petersburg and cruising down the Volga River until I reach Moscow. Before I give off the wrong message, I’m not one of those epic explorers you see on TV shows, or busy consultants who travel intensely with suits and briefcases. I’m just a regular vacationer. As a kid, my parents would take me somewhere new every few months, and now it’s become a custom to travel.

Recently, I realized that aside from my favorite destinations, some of the places I’ve been to have begun to blur together. I needed a better way to keep track of travel memories.

Two amazing things happened recently:

• Friend and former Starcom Chicago office neighbor Graham created an awesome new meme: the Golden Girls Sitcom Archetype.  It postulates that every sitcom has 4 cast members that can be tied back to the 4 Golden Girls:  http://coolkidstable.tumblr.com/post/6049485405/

• Newest addition to Denuo, designer Reed, posted on Facebook that he looks like Andy Dwyer from the NBC comedy hit, Parks & Recreation.

Using Graham’s template, you can judge for yourself:

#TRUTH

Which got me and fellow Denuologist Chris Blumberg thinking:

Does the cast of Parks and Recreation match up against the crew of Denuo?

Surprisingly, yes – let’s explore!

Greetings, fellow marketers. It’s me. Benny. I come bearing a simple request from the Game Developers Conference. Play deliberately. In your daily life, realize when you are playing something. Then, pay attention to why and how you’re playing what you’re playing.

It can be anything. Texas Hold ‘em with your buddies. Monopoly with the family. Angry Birds on your phone. Call of Duty: Black Ops against your brother from Toadsuck, AR. Just play and pay attention to why and how you are playing. It’s really that simple. The why and how of this simple request are just a click away. If you’d love to read, mosey on down.