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Did you know that some people think the Onion is real? And that they post articles from in to their Facebook as if they are true?  Or that twice a year the sun lines up perfectly with the east-west streets in New York City causing an amazing display of light called ‘Mahattanhenge”?  You will learn more about both those things on Page 1.

On page 2 you can wonder at what comes out of one man’s mouth as he sleeps. We really aren’t sure how his wife gets any sleep. And then you can see what the world would be like as a village of 100 people, but with the same demographic proportions. We bet it will give you some fresh perspectives on our planet.

There’s also a link to a site that only has cute animal videos on it.

Download Issue 86 of Reflecteur here.

You can learn how to make your own science fiction items with some fake Ikea Assembly Manuals from CollegeHumor. Or you can help undermine the growth of QR codes by spreading these fake ones. Or maybe it’s time to celebrate the classic 90s video game character, Sonic the Hedgehog? Or perhaps you just want to go a bit further back and remember how awesome McGyver was?

You can do all this and more in the latest issue of Reflecteur. You can even check out Yahoo’s recent interview with VivaKi Chief Strategy and Innovation Officer Rishad Tobaccowala.

There’s also a cat link in there.

Download Issue 85 of Reflecteur here.

We live in a world where parents name their children after social actions, where social media can ignite a revolution, and where consumers have the ability to alter brand decisions. With such great influence and power, social media creates limitless opportunities for both consumers and brands. Too often for brands, however, the end game for their efforts is simply earning a certain number of likes, followers or views instead of the larger consumer connection.

Human connections range in the types and length of value they provide. Some connections can be short-lived while others are more sustained, and the level of impact can vary across both (think of the difference between someone handing you a flyer for a free cup of coffee vs. the barista who makes your coffee for you every morning). However, all meaningful connections, whether they occur in person or via social media, are grounded in value. So before brands start a new social program, revamp their Facebook page or extend a current campaign to the social space, they need to take a step back and examine their overall purpose and the value they can create.

This issue features a twist on infographics, a very creative way of illustrating Tom Ford’s essentials for men, the popularity of the classic girl next door pin up, and a fancy take on the animated gif. Plus a collection of links that include a number of impressive musical numbers.

The third page highlights the recent VivaKi hire of Michael Wiley as our Chief Social Media Officer.

Download Issue 83 of Reflecteur here

In this issue we look at some amazing posters, fascinating photos, a site to track down hot girls and commercials, and a way to better understand planetary alignment. Digital culture is nothing if not varied.

* 100 Year of Sex Posters is a gallery by the San Francisco City Clinic for their 100th anniversary. It’s a collection of posters from the last hundred years, mostly from the United States, that warn or educate people about sexually transmitted diseases. We’re big fans of the posters from the World War II years and the ridiculous over the top claims – did you know even dinosaurs had to worry about STDs? Neither did we.

* Who is that hot ad girl? is a blog aimed at answering that exact question. Inspired by the new T-Mobile spokeswoman, the site takes submissions from fans about which commercial girls they want to know more about. The super sleuthing skills of the site owners are impressive enough. But we also love the way this site highlights the fact that just about anyone who adds some sort of interest to people’s days can and will be celebrated online.