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I recently upgraded to the iPhone 4. I was waiting for the white one but I could wait no longer. Especially after this rather curt press release outlining that the white iPhone was delayed again and would be available “later this year.”

So I hopped over to the Apple Store last week, waited in line (!!), and got my new phone. I was expecting to love it. I mean I’m a sucker for all Apple design (especially in the Jon Ives era) and I loved my 3GS. What I wasn’t expecting was to be reminded, ever so humbly, of Clarke’s third law.

Any sufficiently advanced technology is indistinguishable from magic.

Reflecteur 65 looks into new and exciting ways digital culture brings us together and sets us apart, whether its the data from social media sites mapping our mood and location, markets catering to a specific person’s need online, or separating our social feeds by friends and ex-significant others. Also, fingerpainting with an iPad and Denuo’s foray into social gaming, via FarmVille and organic foods.

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Unfortuntately,  I only made it to the first day this year so let’s hope my concert-going colleagues will follow up with their take on the other two days.  Here’s my take on Friday – the day you couldn’t throw a glo-stick without hitting someone dressed in oversized sunglasses and lace stockings.

(The following is courtesy of guest denuologist Len Kendall co-founder of the 3six5)

There are about 3% of you reading this post that have never heard of crowdsourcing before. For that small subset let me give you a quick, recently Google’d explanation of what the crowdsourcing concept is all about. (Why 3%? Because 3 is a crowd)

Crowdsourcing is a term attributed to Jeff Howe from his 2006 Wired article titled, “The Rise of Crowdsourcing.” It’s most commonly referenced among marketing and design endeavors which leverage the willingness of many individuals to produce a final product based on the best contributions among those individuals.

What do I know about crowdsourcing?

Other than what Google taught me, not much. But if I may, I will suggest that I do have a bit of real world advice to offer based on two humble projects I’m a part of.

Chris Al-Aswad via Twitter on July 23 at 4:49pm: There are no second acts in American Lives. –F. Scott Fitzgerald.

This is as much a story about alphabetical order as it is about hashtags.