Denuo - denuology.com

A sneakerhead, as defined by Mr. Matt Story, is “a person who owns multiple pairs of shoes as a form of collection and fashion.”

How can you become a sneakerhead, you ask? Well simple, check out the presentation after the jump. You’ll learn some sneaker history, find out what Uptowns and Js are, and get up-to-date on the latest in sneaker geekery.

Class is in session – just don’t scuff the kicks on your way in.

This week at DenuoU we’re getting schooled by Stephanie with some of the essential tips and tricks required for blogging. This lesson will help you brush up on some blogging basics and discover some new tricks of the trade and rules to blog by.

Stephanie’s blog – “That Girl Is Hoisin” features fashion, photography, and general awesomeness. Check out the lesson after the break and her blog at hoisinivy.blogspot.com

Aaron Goldman has been a longtime friend of Denuo and the folks that work here.  So, of course, when he offered up a quick analysis of our site using the tools and lessons learned in his new book, “Everything I Know about Marketing I Learned from Google,” we agreed.  The only condition was that he would wrap everything up with a freestyle rap about Denuo.  Little did we know it was all part of the plan from the beginning, so he got to work.

As fans of his book (and his phat beats), we’re excited to share the results after the jump.

Unfortuntately,  I only made it to the first day this year so let’s hope my concert-going colleagues will follow up with their take on the other two days.  Here’s my take on Friday – the day you couldn’t throw a glo-stick without hitting someone dressed in oversized sunglasses and lace stockings.

Call me crazy or perhaps too innocent, but I get a kick out of riding the CTA trains. There’s something about public transportation that makes me feel so important. It’s 7:10am on a weekday morning, and there I am, standing on a platform scattered with yuppies and working folk. With my coffee thermos in one hand (insert shameless plug for @betacup here) and scrolling my iPod playlist with the other, I try to contain my excitement as the Purple Line train to the Loop screeches to a halt and the humdrum, two-tone “L”-bell greets me. But I get the feeling that I am a part of the minority, as evident by these cantankerous Chicagoans. (See: “The CTA sucks my left ass cheek.”)

It got me wondering: how do the always-candid employees here at Denuo feel about the “L”? And, being the creative innovators they are, what kind of ideas do they have for improving the ride? I began my research by asking everyone to give me three adjectives that describe their relationship with the “L”.  Below are the top six adjectives: